Are you providing quality content and services to your audience but not attracting the right people? Learn 5 SEO benefits and why you should start now.
You bought a domain name, paid for hosting, hired an expensive web designer, and you poured your soul into your content.
You did (almost) everything right. So, why you aren’t getting any traffic?
You could have the most useful and applicable content out there but what’s the point if no one visits your site?
In the age of social media, everyone is after that viral hit.
Truth is, these things rarely happen. And they’re lucky incidents, more than anything.
What no one talks about anymore is good ole SEO.
I know. SEO isn’t fancy. It takes a long time to start working, it requires work and consistent effort and can be frustrating at times.
(That’s the reason most internet marketing gurus avoid talking about it. It’s easier to sell “tricks” and “secrets”)
But when you start SEO and implement a proper strategy, you’re looking at a steady – FREE – stream of targeted traffic for your business or website.
Compared to the short-lived social media “e-fame”, SEO offers long-term results!
Besides, you need eyes on your content if you want to have the chance to go viral.
If you haven’t started SEO yet, you’re leaving money on the table.
Still have doubts? Read these 5 SEO benefits and why you want to start NOW!
Facebook ads, complex funnels, email marketing, etc. require constant tweaking and a hands-on strategy.
With search engine optimization you can sit back, relax, and watch your site rank — if you do it right.
SEO can take months before you start seeing results.
(Securing the #1 spot on Google for a competitive keyword? That takes time AND skill.)
The good news is that the more you keep at it, the more traffic you’ll get.
If you can stick it out for a year, you’re looking at a major boost to your ranking. Now, imagine doing it for 2 or even 5 years. Search engines reward “old” websites with fresh content.
Because of that, people who are serious about their business should start SEO yesterday.
Ad costs are on the rise.
Facebook, Instagram, and Google ads are becoming increasingly expensive. In the future, paid traffic won’t make sense for most businesses because the ROI will be way too low.
The competition will be brutal and multimillion-dollar brands will be more likely to dominate – even in the low-hanging niche markets.
But what if I told you there’s a way to get free traffic without paying through the nose?
You know where this is going. SEO is, for the most part, free.
Plus, it’s not something you have to constantly throw money at to work. Once it starts working, you’re pretty much done, in terms of spending money.
Probably the most important of these 5 SEO benefits is with the way SEO works, you can calibrate your strategy to attract very specific people.
Travelers, athletes, musicians, local small business owners, etc.
Whoever lands on your website wants to be there. They’re more likely to engage with your content, share it, and even buy if you’re selling something.
Because of that, you may have the opportunity to form a passionate community, something other traffic channels don’t offer.
In plain words, conversion rates from organic traffic can be quite high.
Think about it. Are you more likely to click on a paid google ad or read a personal blog post by someone who knows exactly what you’re looking for?
Back in the day, when the internet was in its infant stages, you could have a half-baked website, run cheap ads, and make money.
Nowadays, the market is more sophisticated.
People are bombarded with clunky advertisement campaigns from a very young age. For the most part, they’re desensitized to ads and paid content.
Millennials, especially, hate traditional digital marketing. They seek authentic and knowledgeable people, with real experience.
On the other hand, being at the top of the search results means:
When you rank on the first page of Google, your perceived authority rises. It’s social proof. People are more likely to trust you and share your stuff.
For you, it means increased brand awareness and establishing yourself as the go-to guy or gal in your market niche.
At this point, it’s obvious that SEO should be an integral part of your business.
A fine-tuned SEO strategy implementation could propel your website to the top of the search results and help you gain loyal customers and readers.
Welcome! My name is Glenneth and I live in beautiful East Tennessee. I wear many hats: CEO of The Visibility Method, SEO & Google Ads Expert, content creator, and more. I love technology, social media, and weight lifting. My favorite place to hang out is the hammock in my backyard. My favorite colors are pink and orange. My favorite team is the Vols. And I LOVE to get email so please drop me a note and say hi!