What is a Website Title (and Why Is It So Important)?

What is a Website Title (and Why Is It So Important)?

Having a website for your business is always a smart move. But if your site isn’t optimized correctly, then it probably isn’t bringing in much traffic. Web optimization is essential to making sure your brand is visible on the internet, bringing in traffic, and increasing your revenue. With an optimized website, search engines will be … Continue reading “What is a Website Title (and Why Is It So Important)?”

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3 Reasons Why Yoast is the Best SEO Plugin

3 Reasons Why Yoast is the Best SEO Plugin

While WordPress is already a platform that’s relatively SEO-friendly on its own, adding a solid plugin can make your life so much easier and boost your SEO skills to the next level. With so many plugins available, it’s important to select the best SEO plugin for your website.    Yoast, the #1 WordPress SEO plugin, … Continue reading “3 Reasons Why Yoast is the Best SEO Plugin”

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Google Ads vs. Facebook Ads: Which is the Best?

Google Ads vs. Facebook Ads: Which is the Best?

As a marketer, you might find yourself wondering which platform you should place your ads on. You’re weighing the options between Google Ads vs. Facebook Ads… maybe both?   Google and Facebook could both be considered leading platforms in the online advertising world. Put together, Google and Facebook account for 85% of the money put … Continue reading “Google Ads vs. Facebook Ads: Which is the Best?”

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What is the Importance of Site Speed for SEO?

What is the Importance of Site Speed for SEO?

If you’re not getting as much traffic as you’d like, don’t overlook the importance of site speed. People who come to your site want a fast and easy experience. That means if it takes longer than 3 seconds for your page to load, your users will instantly click away and go somewhere else. Three seconds! … Continue reading “What is the Importance of Site Speed for SEO?”

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Google Analytics Made Easy

Google Analytics Made Easy

Did you know that an estimated 50-70 million websites on Earth use Google Analytics? Yep – Google Analytics alone has almost as many customers as Uber.  Suffice it to say, if you’re a blogger or small business owner, Google Analytics is a tool you should have from Day 1.   . Google Analytics (GA) integrates … Continue reading “Google Analytics Made Easy”

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6 Tips for SEO Image Optimization

6 Tips for SEO Image Optimization

In the blogging and business world, you own two things – your website and your email list.  Your website is an extension of you and your business. It needs to be a place where your readers and customers can easily find the information they are looking for. And they won’t be able to find anything … Continue reading “6 Tips for SEO Image Optimization”

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5 SEO Benefits (And Why You Want To Start NOW!)

5 SEO Benefits (And Why You Want To Start NOW!)

Are you providing quality content and services to your audience but not attracting the right people?  Learn 5 SEO benefits and why you should start now. You bought a domain name, paid for hosting, hired an expensive web designer, and you poured your soul into your content. You did (almost) everything right. So, why you … Continue reading “5 SEO Benefits (And Why You Want To Start NOW!)”

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Buying Intent Keywords: What Are They and Why Do You Need Them?

Buying Intent Keywords: What Are They and Why Do You Need Them?

Most people know that they need to identify and incorporate keywords as part of their digital marketing and Google Ads strategies. Many people are unaware, however, that there are different types of keywords that serve unique purposes. Today we are going to talk about buying intent keywords. The buying process typically follows a pattern. First, … Continue reading “Buying Intent Keywords: What Are They and Why Do You Need Them?”

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15 Reasons Your Site May Not Be Ranking On Google

15 Reasons Your Site May Not Be Ranking On Google

One of the questions I get asked frequently is – “Why is my site not ranking on Google.”  This is a HUGE question and so many factors can play into this. So I am going to give you 15 reasons your site may not be ranking on Google in order of importance. 15 Reasons Your … Continue reading “15 Reasons Your Site May Not Be Ranking On Google”

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How to Use Pretty Links WordPress Plugin

How to Use Pretty Links WordPress Plugin

Did you know you can “create totally readable, easily speakable, and exceptionally memorable short links using your WordPress-based website and domain name?” My guess is you are using bit.ly or another site to create shorter and memorable links. That’s where the Pretty Links WordPress plugin comes in. Why Use Pretty Links? Let’s say you have … Continue reading “How to Use Pretty Links WordPress Plugin”

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