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Author: glenneth

3 Reasons You Should Invest in a Google Ads Course

3 Reasons You Should Invest in a Google Ads Course

You’ve done organic marketing. You’ve done Facebook Ads. But, now you’re wondering if Google Ads are the next step in getting your business visible. Of course, you could hire someone who is Google Ads Certified to get your Google Ads up and running, but you want to make sure you don’t have a blindspot in your business and know how important it is for you to understand the ins and...

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What is Google Ads Dynamic Prospecting (and How to Use It)?

What is Google Ads Dynamic Prospecting (and How to Use It)?

Google Ads is one of the most powerful ways to reach your customers and promote your products or services. It lets you capitalize on the overwhelming number of searches that happen daily on Google, and you can quickly increase traffic and potential conversions. Specifically, Google Dynamic Prospecting is an incredible feature of Google Ads!  In this post, you’ll learn what Google Ads dynamic prospecting even is, how it differs from...

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4 Reasons You Need to Be Using Local SEO for Small Business Marketing

4 Reasons You Need to Be Using Local SEO for Small Business Marketing

Your website lets you target people across the globe—the entire online world is at your fingertips. While this is an awesome way to expand your reach, local SEO is also super important. Local SEO for small business focuses on ranking highly in your local area. When you optimize for local SEO, you aim to rank higher in local search results.  Whether you add a location to the search terms you...

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How to Use Google Dynamic Remarketing Effectively

How to Use Google Dynamic Remarketing Effectively

Google Ads are one of the most powerful marketing tools you can use for your business. If you aren’t using them, you should be! As a Google Ads Certified Professional, I’m passionate about helping you get the best results from your Google Ads efforts. That’s why I want to talk about Google Dynamic Remarketing for your business.  In this post, you’ll learn what Google Dynamic Remarketing is, why you should...

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What NOT to Do When You Advertise on Google

What NOT to Do When You Advertise on Google

Are you wondering whether you should advertise on Google? One reason you would want to is because Google is the number one search engine in the world. As a business owner you want to be seen in the Google search results because this brings in more leads and customers for you. The best way to get more engagement on your website is to show up on the first page of...

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How to Easily Optimize Your WordPress Site: 8 Simple SEO Tips

How to Easily Optimize Your WordPress Site: 8 Simple SEO Tips

Are you looking to increase your website traffic? One of the best ways to do this is to practice some basic SEO tips. Because when your SEO is on point, Google will bring you more traffic and leads.  In this post, you’ll learn the basics of what SEO is and why it matters, along with 8 SEO tips to help you optimize your Wordpress site. Let’s get started!  What is...

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How to Advertise on Google in 7 Easy Steps

How to Advertise on Google in 7 Easy Steps

Google Ads can be a hugely valuable service to utilize in your business. If you’ve never heard of Google Ads, it’s the advertising platform housed on Google. When you advertise on Google, you bid on specific keywords, and then your content is advertised in searches for those keywords. If you’re looking to capitalize on the more than 3.5 billion Google searches happening every day (and hopefully make some of those...

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What is a Website Title (and Why Is It So Important)?

What is a Website Title (and Why Is It So Important)?

Having a website for your business is always a smart move. But if your site isn’t optimized correctly, then it probably isn’t bringing in much traffic. Web optimization is essential to making sure your brand is visible on the internet, bringing in traffic, and increasing your revenue. With an optimized website, search engines will be able to read your pages, make sure your business gets in front of the right...

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3 Reasons Why Yoast is the Best SEO Plugin

3 Reasons Why Yoast is the Best SEO Plugin

While WordPress is already a platform that’s relatively SEO-friendly on its own, adding a solid plugin can make your life so much easier and boost your SEO skills to the next level. With so many plugins available, it’s important to select the best SEO plugin for your website.  Yoast, the #1 WordPress SEO plugin, allows you to select a target keyword or keyphrase and optimize each page and post on...

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Google Ads vs. Facebook Ads: Which is the Best?

Google Ads vs. Facebook Ads: Which is the Best?

As a marketer, you might find yourself wondering which platform you should place your ads on. You’re weighing the options between Google Ads vs. Facebook Ads  …   maybe both?   Google and Facebook could both be considered leading platforms in the online advertising world. Put together, Google and Facebook account for 85% of the money put towards online ads.   But which one is the right one? Which one will...

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About Me

Welcome! My name is Glenneth and I live in beautiful East Tennessee. I wear many hats: CEO of The Visibility Method, SEO & Google Ads Expert, content creator, and more. I love technology, social media, and weight lifting. My favorite place to hang out is the hammock in my backyard. My favorite colors are pink and orange. My favorite team is the Vols. And I LOVE to get email so please drop me a note and say hi!

glenneth@thevisibilitymethod.com

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