Google Ads vs. Facebook Ads: Which is the Best?

As a marketer, you might find yourself wondering which platform you should place your ads on. You’re weighing the options between Google Ads vs. Facebook Ads… maybe both? Google and Facebook could both be considered leading platforms in the online advertising world. Put together, Google and Facebook account for...

What is the Importance of Site Speed for SEO?

If you’re not getting as much traffic as you’d like, don’t overlook the importance of site speed. People who come to your site want a fast and easy experience. That means if it takes longer than 3 seconds for your page to load, your users will instantly click away and...

9 Reasons Your Small Business Needs Google Ads

Digital marketing has never been more complicated. Between social media (with new platforms being added all the time), content marketing, SEO, referral marketing and every other buzzword under the sun, it’s getting harder and harder to decide where you need to spend your time. That's why I want to share...

Google Analytics Made Easy

Did you know that an estimated 50-70 million websites on Earth use Google Analytics? Yep - Google Analytics alone has almost as many customers as Uber. Suffice it to say, if you’re a blogger or small business owner, Google Analytics is a tool you should have from Day 1. ...

6 Tips for SEO Image Optimization

In the blogging and business world, you own two things - your website and your email list. Your website is an extension of you and your business. It needs to be a place where your readers and customers can easily find the information they are looking for. And they won’t...

Title Tags And Meta Descriptions Can Increase Traffic To Your Site

Title tags and meta descriptions are two tools that, when used correctly, can help you climb up Google’s rankings. You can use title tags and meta descriptions to influence how search engines represent your sites. What is a Title Tag? A <title> tag defines the title of an HTML document. It...

5 SEO Benefits (And Why You Want To Start NOW!)

Are you providing quality content and services to your audience but not attracting the right people? Learn 5 SEO benefits and why you should start now. You bought a domain name, paid for hosting, hired an expensive web designer, and you poured your soul into your content. You did (almost)...