Everything You Need to Know About SEO for 2021

SEO is always something business owners should be focused on. Things are always changing, and as we head into 2021, we have to evolve with the trends and strategies that will work best. Mastering SEO for 2021 is going to depend on how well you understand the fundamentals of SEO...

4 Amazing SEO Benefits of Podcast Guesting

Now more than ever, businesses need to focus on creating engaging content to acquire and retain customers. Content is the key to connection, education, and inspiration, all essential to having your visitors become customers who trust in your brand. Consistent content is essential to growing your business, but have you...

How to Make a Low Google Ads Budget Work for You

As a small business owner, you should always focus on marketing and promoting your business. But there are so many options and avenues available for marketing—and some are super expensive. But no matter where you are at within your business, there are ways to market effectively. Google Ads is one...

What Google Ads Bidding Strategy Should You Use?

Google Ads is one of the most powerful tools you can use to grow your business. It helps boost your search rankings and connect you with new customers. Plus, it promotes your business and products without spending tons of money! When you’re developing a marketing strategy, learning what Google Ads...

3 Reasons You Should Invest in a Google Ads Course

You’ve done organic marketing. You’ve done Facebook Ads. But, now you’re wondering if Google Ads are the next step in getting your business visible. Of course, you could hire someone who is Google Ads Certified to get your Google Ads up and running, but you want to make sure you...

What is Google Ads Dynamic Prospecting (and How to Use It)?

Google Ads is one of the most powerful ways to reach your customers and promote your products or services. It lets you capitalize on the overwhelming number of searches that happen daily on Google, and you can quickly increase traffic and potential conversions. Specifically, Google Dynamic Prospecting is an incredible...

4 Reasons You Need to Be Using Local SEO for Small Business Marketing

Your website lets you target people across the globe—the entire online world is at your fingertips. While this is an awesome way to expand your reach, local SEO is also super important. Local SEO for small business focuses on ranking highly in your local area. When you optimize for local...