Ever searched for your own service on Google… and only found your competitors staring back at you? It’s frustrating. You know you’re good at what you do. You know people are searching for your services. But somehow, they’re finding your competitors instead of you. If you’ve been wondering how to show up on Google search — especially when your competitors are ranking and you’re not — you’re not alone. Maybe...
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If You’re Paying for “Organic” Clicks, You Are Getting Scammed There’s a growing scam in the SEO world, and small business owners are being targeted hard. It sounds harmless: “We’ll get you ranked for your top keywords” or “We can drive organic traffic to your site for just $X.” But here’s the truth: if you’re paying for so-called organic traffic, you’re being scammed. These companies are not improving your SEO....
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As a business owner, you may be used to DIYing many aspects of your business. Especially while you were first getting up and running. There's an 'I can do that' mentality that serves new business owners well. But what about the times when you truly need to outsource something? For example, maybe you've hired a web developer to troubleshoot a few things on your website. Or a bookkeeper to keep...
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At some point, we have all found ourselves needing to launch a Google Ads or Bing Ads campaign. The impressions roll in, and sometimes even go beyond the limits, but what about our conversion rate? Doesn’t spike much. In short, you end up spending your budget significantly, but not seeing the expected return. Why does this happen? Chances are, your ads are showing up in irrelevant search results, draining your...
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If you are operating a business, one thing that matters more than almost anything else is having a solid online presence. You could have the best product, the finest service, and the perfect message — but if no one knows you exist, none of it really matters. So, how do you increase online visibility in a way that customers come to you? It’s simple: You need a three-prong approach—organic, paid,...
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As a business owner, you know the importance of getting found online. But if you’ve been wondering whether Google Ads or Search Engine Optimization (SEO) is the best way to achieve that, you’re not alone. Many business owners are unsure about the difference between these two strategies, and while they both play a vital role in increasing online visibility, they serve distinct purposes. When it comes to Google Ads vs...
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As a business owner, your goal is simple: get in front of the right people at the right time. The real question is: how? Two of the most powerful digital marketing tools at your disposal are Google Ads and SEO. They both help drive traffic to your website, but work in very different ways. You may wonder, 'should I invest in Google Ads or in SEO'? You're not alone with...
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Welcome! My name is Glenneth and I live in beautiful East Tennessee. I wear many hats: CEO of The Visibility Method, SEO & Google Ads Expert, content creator, and more. I love technology, social media, and weight lifting. My favorite place to hang out is the hammock in my backyard. My favorite colors are pink and orange. My favorite team is the Vols. And I LOVE to get email so please drop me a note and say hi!
