Buying Intent Keywords: What Are They and Why Do You Need Them?

Most people know that they need to identify and incorporate keywords as part of their digital marketing and Google Ads strategies. Many people are unaware, however, that there are different types of keywords that serve unique purposes. Today we are going to talk about buying intent keywords. The buying process...

15 Reasons Your Site May Not Be Ranking On Google

One of the questions I get asked frequently is - "Why is my site not ranking on Google." This is a HUGE question and so many factors can play into this. So I am going to give you 15 reasons your site may not be ranking on Google in order...

How to Use Pretty Links WordPress Plugin

Did you know you can "create totally readable, easily speakable, and exceptionally memorable short links using your WordPress-based website and domain name?" My guess is you are using bit.ly or another site to create shorter and memorable links. That's where the Pretty Links WordPress plugin comes in. Why Use Pretty...

National Clean Out Your Computer Day

The second Monday of every February is National Clean Out Your Computer Day. Personally, I think it is always a good time to clean out your computer, your blog, your phone, and your social media. Check out my suggestions! Clean Up Your Computer Empty your computer's trash Uninstall/Delete unwanted/unused programs...

How To Create Your Own Linktree For Instagram

One of the drawbacks of Instagram is you only have one spot to put a clickable link – in your profile. You can put a “swipe up” in your stories – but only if you have over 10,000 followers. Many of us are striving for that many followers, but haven't yet...

Squoosh Images To A Smaller Size

My longtime followers know that I preach image optimization. In fact, I have a post 6 tips for SEO image optimization that I continually update. Today I want to talk about how you can squoosh images to a smaller size with a new tool called Squoosh by Google. This new web...

5 Amazing Ways Blogging Gives Your Website an SEO Boost

As a business owner, all of your marketing efforts focus on building traffic and creating results. Most of us think about social media as a good way to reach people, but what about your website SEO? SEO, or search engine optimization, is something every business owner should focus on. The...